A product launch is more than an announcement — it's a carefully orchestrated brand experience. The venue you choose sets the tone, creates the atmosphere, and becomes part of your brand story. Chattarpur offers unique advantages for memorable product launches.
Why Chattarpur for Product Launches?
- Distinctive Venues: Stand out from typical hotel ballrooms
- Space Flexibility: Room for elaborate setups and displays
- Location: Accessible yet away from crowded city center
- Production-Friendly: Venues designed for elaborate events
- Parking: Ample space for guest and vendor vehicles
The Tivoli – Launch Event Venues
Oakwood Hall (Grand Launches)
- Area: 40,000 sqft — South Delhi's largest indoor venue
- Capacity: 500-1,000 guests
- Best For: Automobile launches, major tech reveals, fashion shows
- Features: High ceilings, vehicle access possible, staging flexibility
Oyster Greens (Premium Launches)
- Area: 26,000 sqft pillarless space
- Capacity: 300-800 guests
- Best For: Consumer electronics, lifestyle brands, product showcases
- Features: Contemporary design, excellent lighting, media-friendly
Emperor's Court (Intimate Reveals)
- Area: 6,500 sqft outdoor lawn
- Capacity: 100-200 guests
- Best For: Premium/luxury launches, media events, cocktail reveals
- Features: Natural setting, sunset timing possibilities
Venue recommendations by launch type
| Launch Type | Recommended Venue | Ideal Guest Count | Key Advantage |
|---|---|---|---|
| Automobile | Oakwood Hall | 500-800 | Vehicle access, grand scale |
| Technology | Oyster Greens | 300-500 | Modern aesthetics, AV ready |
| Fashion | Oakwood Hall | 400-600 | Runway space, high ceilings |
| Luxury/Premium | Emperor's Court | 100-200 | Exclusive feel, intimate setting |
| FMCG/Consumer | NTB Hall | 200-300 | Focused audience, professional setup |
Launch Event Essentials
Technical Requirements
- Power: Ensure adequate power supply for all production equipment
- AV: LED walls, professional sound, stage lighting
- Connectivity: High-speed internet for live streaming
- Load-In: Vehicle access for equipment trucks
Production Considerations
- Build time — factor in setup days before event
- Vendor coordination with venue team
- Rehearsal scheduling
- Media room for press briefings
- Green room for speakers/VIPs
Guest Experience
- Registration and welcome area
- Product display zones
- Demo/experience stations
- Networking areas
- Catering stations (passed or buffet)
Explore all corporate event options in our MICE guide.
Plan Your Brand Event
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